Maybe you are shopping for a web designer to create your first website, or maybe you are looking to redesign your site. You’ve come to the right place. We are going to talk about the most common website mistakes people make when building a website and how to make sure these problems don’t stand in the way of your success.
In this free e-book you’ll learn:
• 1 web design mistake that could be keeping 60% of online searchers from finding you
• 3 reasons your website visitors leave and never return
• How much you should expect to pay for your site without getting ripped off
• What design platforms to avoid (and the one that really works)
• Design blunders that drive customers away (and how to fix them in 5 minutes)
• This 1 simple thing that keeps you from getting leads
• Why you aren’t converting visitors into customers
• 2 critical steps that 87% of websites fail to implement (that could be costing you a bundle in lost sales)
Do You Want to Pay Now or Later?
If you are looking to hire a web designer, you are probably overwhelmed by the number of choices online. Maybe you’ve asked a friend for a recommendation, but you aren’t sure if it’s a good fit for you. Or perhaps you aren’t sure exactly what you need from a developer.
In Chapter 3, I’ll talk about how choosing the wrong designer can doom your website project, and I will give you a useful checklist of questions to ask to make sure you get the right web designer for the job without getting ripped off. And you’ll find out how much you should expect to pay for a professional site without breaking your budget.
Get a Bigger Hammer
If you have a website already, you may recognize a lot of these common design mistakes, but you might not know how to fix them. In this book, I discuss simple solutions that you (or your web designer) can often implement in 5 minutes or less.
As a web designer with nearly 20 years of experience, I’m a huge believer in simplicity. I’m excited that good web design has become more simple, clean and elegant than ever before, with a focus on excellent content without the unnecessary fluff.
That’s also great news for you, because you no longer need to have a site with fancy graphics or animation. The truth is that you never really needed these things, but website owners often demanded them. As a result, designers jumped to deliver a lot of over-designed sites that looked cool on the surface, but had a ton of junk that got in the way of visitors getting the information they came for—or even kept customers from buying products and services, because they couldn’t figure out how to use the site.
The Beautiful Truth
The truth is that visitors to your site don’t care how fancy your website looks. They are there for one reason—to get the information they are looking for. Your website should serve this one purpose, to give your readers what they want. If it doesn’t, your website has already failed. With that in mind, let’s look at what makes websites fail—and what you can do to fix those problems before they happen.